We curate resources from our global network of business leaders, providing you with a toolkit and knowledge bank in a single, easy-to-navigate space.
305 Resources found
Entrepreneurship | Newsletters | Startup
The Hard Fork by Marvin Liao
October 9, 2020
Stay relevant in a technology-driven business world. TLDR; Highly opinionated views from 21-year career in startups, big tech & venture capital.
Branding | Purpose-Driven Business | Reports
To affinity and beyond: From me to we, the rise of purpose-led brand
October 7, 2020
Accenture Strategy’s most recent global survey of nearly 30,000 consumers found that 62 percent of customers want companies to take a stand on current and broadly relevant issues like sustainability, transparency or fair employment practices. The closer a company’s purpose aligns to their own beliefs, the better.
Articles | Diversity | Funding | Inclusivity | Startup
Ban Warm Introductions!👏🏾
October 5, 2020
It’s time to end one of Venture Capital’s most exclusionary, value destroying practices. VC funds must further experiment on the product of VC, building new, more open processes that leverage our industry’s considerable resources to unlock the potential of outsiders and gain access to new markets and new ways of thinking.
Podcasts | Purpose-Driven Business | Sustainability
October 1, 2020
FourWord Thinking podcast features an array of guests talking all things sustainability. From how you invest your money to how we shop, work and travel, we are sharing a message about how we can contribute to a better future for people and planet.
Books | Innovation | Startup
📚 Good Services by Lou Downe
September 30, 2020
Most of the services we use every day aren’t designed to meet our needs. In fact, most of the services we use every day weren’t designed at all. In the rush to create new and innovative experiences, services today have overlooked the one crucial thing we need from them: to be able to do what we set out to do with as little friction as possible. This book will tell you how to design a service that your users can find, understand and
How To | Marketing | Scaleup | Startup
The Hooked Model
September 29, 2020
The Hooked Model is a four step process embedded into products to create and increase user engagement by subtly influencing their behaviour. It helps build habit-forming products, that prompt users to return and use those products over and over again, without depending on costly advertising or aggressive messaging.
Articles | Covid-19 | Funding | Startup
Actions You Can Take to Help Your Business Survive Covid-19
September 28, 2020
It is hard to think of any industry or sector that has not been impacted negatively by the pandemic and the global lockdowns that have gone with it. Of course, some sectors have been harder hit than others but nobody has been immune. Certain assistance measures that are or have been available may either stop or become harder to access. You need to account for this and draw up a financial survival plan.
Economy | Future of Work | Innovation | International | Newsletters | Purpose-Driven Business
💌 World Economic Forum News
September 27, 2020
The World Economic Forum is the International Organization for Public-Private Cooperation. The Forum engages the foremost political, business, cultural and other leaders of society to shape global, regional and industry agendas.
Diversity | Entrepreneurship | Inclusivity | People & Culture | Startup | Videos
Identity & Ideation: The many faces of entrepreneurship in Scotland
September 25, 2020
How do personal circumstances, culture, race, gender, disability, family life, socio-economic background and external factors shape how people approach starting and growing a business within the Scottish entrepreneurial ecosystem? In this Startup Grind event, the panel (including our very own co-founder Zoi Kantounatou!) discusses issues of race, creativity, immigration and neurodiversity and how these experiences have frustrated and fueled their careers as founders.
Covid-19 | How To | People & Culture | Productivity | Remote-working
How to facilitate a successful remote workshop
September 24, 2020
The key to a good remote workshop is creating a space for participants to freely communicate their inner thoughts and feelings. While that may come part and parcel IRL, it takes some planning when workshopping in a virtual setting.
Articles | Economy | Funding | International | Investment | Scaleup | Startup
Time to think differently about France
September 23, 2020
The French ecosystem is still in its infancy, so if you just look at the surface and focus on lagging metrics like “number of unicorns” or “large exits” you can easily conclude that nothing has happened since 2001, that the French ecosystem is still a ghost town, and move on. The reality is in stark contrast with this perception, and has been for several years now.
Branding | How To | Inclusivity | Marketing | Startup
Gender Neutral Design
September 22, 2020
Gender neutrality in design is still very much in its beginning stages but is a growing trend. Creative agency Forty8Creates tried their best to summarise the main characteristics of this growing trend. Read to learn more about the stylistic elements that are defining the gender neutrality design trend and how you can integrate some of these elements across your brand’s identity.
Branding | How To | Marketing | Startup
The Importance of Building a Brand Strategy
September 21, 2020
Businesses want a brand that performs. They want to see a return on their investment, stand out from their competitors and capture their customer’s undivided attention. But a lot can be said for that good old phrase about counting chickens. Before considering brand performance and concentrating on achieving results, you need to start with getting your brand strategy right.
Diversity | How To | Inclusivity | People & Culture
What It Means To Center Ourselves In Conversation—And How To Practice Decentering Instead
September 18, 2020
When we’re faced with a topic that makes us uncomfortable, it might feel easiest to deflect. This is especially true when the discussion is about something as deeply entrenched as race and the fight for racial equality. For those of us who experience privilege, reminders of our complicity in systemic racism can bring about painful realizations, but it’s essential to understand that centering this pain is not the way to bring about change.
How To | People & Culture | Startup | Tech
4 Steps to Select The Right Technical Partner To Help You Build a Startup
September 17, 2020
Building a Startup? Hopefully, that means you’ve found a problem or inefficiency, you thought long and hard about it, and now have a vision on the best way to solve it. Problem is, as a non-tech founder, you’re probably struggling with the best way to bring this idea to life. But there’s no need to panic. While it’s going to take time and considerable effort to find the right technical partner for your startup; by following a structured process you’ll